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EA Announces Changing Ads in Games September 1, 2006

Posted by dpcough in News, Xbox/ Xbox 360 General.

Today EA Announced that Need For Speed: Carbon will feature in game changing Ads for PC owners and users connected to Xbox Live. What could one day be a movie ad could the next day be a bubble gum ad. EA is partnering with Microsoft’s Massive to use the in game ads. In a driving game it makes it a bit more realistic for maybe a billboard as long as they are not everywhere, but hopefully it doesn’t mean more ads in the Fight Night series. Do you think this is good for games or not? Comment or e-mail.


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